Clean Red Widgets – Keyword Research a Beginner’s Guide
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Keyword Research about Clean Red Widgets is the first thing to consider when optimizing your web site and to rank for the term Clean Red Widgets. This step involves researching and selecting the very best possible keywords for your target audience so that you can improve your Google ranking.
Now don’t let the terminology confuse you. Keywords are nothing but words and phrases which people may use to locate Clean Red Widgets or other services, products, information or brands via search engines.
Step 1: Keyword Identification
The first activity in the keyword research process is the identification of keywords. For the purposes of this exercise, my keywords are “Clean Red Widgets“. Keyword identification means locating the keywords which are used by your target group. You look for related keywords. First, you identify the industry and then zoom into the specific field. For example, if you own this pet shop, you should take up keywords like: “cat food” and “dog food”.
Step 2: Locate Your Keywords
The second thing you will want to focus on in the keyword research process is a more informed and technical search. You must find keywords that people are actually using to find the product or service, in this case Clean Red Widgets, and organizing them by popularity.
Step 3: Choose Keywords
Now that you’ve researched a number of different possible keywords, you must choose the right ones for your purposes. Here is one method that may help you to decide.
- Copy all relevant phrases and counts onto a spreadsheet.
- Examine all the individual words and phrases that might apply to Clean Red Widgets
- Use those keywords on your website
- Save all the data you don’t use for later since you will have every single important keyword on your spreadsheet.
Try not to choose one-word keywords. focus your energies on those keywords that you can easily manage. That would usually be the keyword phrases, also known as Long-Tail keywords.
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